As a freelance copywriter, you may charge per hour, but you should forget about the prices per word basis for obvious reasons. That’s why I have to stop here and simply say, copywriting is a completely different ball game. When we talk about freelance content writers and copywriters, there’s so much more at stake than just semantics. That’s why you have to pay a lot because you expect a lot in return. Of course, these copywriting pieces of creative work are supposed to ensure the high conversion rates. On the other hand, you have the landing pages and other sales-oriented materials that can easily cost you thousands of dollars. Those are “traditional” content writing gigs. Why? It’s not the same when you are writing content for a website and blog posts. When it comes to copywriting, that’s a completely different thing. Just to clarify, I’m talking about the prices for the content writing. You can get an article for just one dollar or you can pay $100 for it. The catch is that freelance writing prices can vary a lot. So, if your hourly rate is $25 per hour, you can do the math. Based on my experience it usually takes you up to one hour to write a 500-word article. I consider the price of $5 for 100 words to be the most acceptable and fair for a freelance writer. It hurts me to even do the math how much that is for 100 words. On the other hand, you can find freelance writers who charge as low as a dollar or two for the whole article. The native writers usually charge around $10 for 100 words. It’s much simpler this way, don’t you think? Better To Charge Per 100 Words Than Per Single Word At the same time, freelance writers should know where they stand in terms of their expectations and the market’s limits. This one may work for freelancers just fine, but what about the clients who are supposed to hire them for writing tasks? They would certainly appreciate some additional and more precise information to help them offer a fair price. Or, we can put it like this: So many freelance writers, so many prices. Every now and then you stumble upon some version of this question on some forum or Quora.
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